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Glossary · Social

What is Comment Keyword Automation?

Comment keyword automation sends an automatic DM to any user who writes a specific word under a post. It feeds the algorithm by driving comment volume, and at the same time moves people with purchase intent straight into a conversation.

Detail

For it to work, the trigger word has to be relevant to the content and spark curiosity. The first message sent should carry value, not a pitch; dropping a link straight away lowers conversion. In Turkey this method converts especially well for services and information products.

Example

A "comment PRICE below" call to action grows comment volume and qualified DM volume at the same time.
FAQ

Common questions on this topic.

How is Comment Keyword Automation calculated?

For it to work, the trigger word has to be relevant to the content and spark curiosity. The first message sent should carry value, not a pitch; dropping a link straight away lowers conversion. In Turkey this method converts especially well for services and information products.

Why does Comment Keyword Automation matter?

For it to work, the trigger word has to be relevant to the content and spark curiosity. The first message sent should carry value, not a pitch; dropping a link straight away lowers conversion. In Turkey this method converts especially well for services and information products.

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