New US company formation
Get in touch →
About Us
About Us Client Work Free Tools
Services
Shopify Store Management Amazon FBA & Account Google Ads Management Meta Ads Management TikTok Ads & Shop Local SEO + Maps SEO Services Brand Identity & Branding Web Design & Development Social Media Management AI + WhatsApp + CRM Exports & US Company
Pricing Industries
Textile manufacturing Perfumery & cosmetics Furniture & joinery Dental clinics E-commerce software Custom manufacturing → All industries
Case Studies
BarberSets The Barber Supplier KısaKollu Goodman Mod Tasarım Beauty Bien → All clients
Get in touch
Glossary · Marketplace

What is Marketplace?

A marketplace is a system where multiple sellers sell through the same platform. The main ones in Turkey are Trendyol, Hepsiburada, Amazon, N11, Pazarama and Çiçeksepeti. They deliver ready traffic; in return come commission, price pressure and limited access to customer data.

Detail

A marketplace is the fastest way to start selling, but the customer belongs to the marketplace; building a brand and winning repeat sales is hard. The healthy structure is hybrid: marketplaces for volume and discovery, your own site for brand and margin. The Turkal Partners pricing model is built on that same distinction — no percentage is applied to a seller operating on marketplaces alone.

Example

An 18% commission plus a 12% shipping burden on a marketplace drops to roughly 6% in payment and infrastructure cost on your own site.
FAQ

Common questions on this topic.

How is Marketplace calculated?

A marketplace is the fastest way to start selling, but the customer belongs to the marketplace; building a brand and winning repeat sales is hard. The healthy structure is hybrid: marketplaces for volume and discovery, your own site for brand and margin. The Turkal Partners pricing model is built on that same distinction — no percentage is applied to a seller operating on marketplaces alone.

Why does Marketplace matter?

A marketplace is the fastest way to start selling, but the customer belongs to the marketplace; building a brand and winning repeat sales is hard. The healthy structure is hybrid: marketplaces for volume and discovery, your own site for brand and margin. The Turkal Partners pricing model is built on that same distincti…

Related pages

Continue from here.

Let us improve your Marketplace together.

Knowing the term is not enough; you need to know which lever to pull. In a free 30-minute call we look at your store's actual numbers.

Get a free analysis