Explicit consent is the approval a person gives for a specific data-processing activity, of their own free will, informed and leaving no room for doubt. A pre-ticked box, or consent tied to a condition of service, does not count as valid.
The most common mistake in e-commerce is making explicit consent a precondition of the contract. Forcing marketing consent in order to place an order invalidates that consent. Consent must always be withdrawable and the way to withdraw it must be easy to find.
The most common mistake in e-commerce is making explicit consent a precondition of the contract. Forcing marketing consent in order to place an order invalidates that consent. Consent must always be withdrawable and the way to withdraw it must be easy to find.
The most common mistake in e-commerce is making explicit consent a precondition of the contract. Forcing marketing consent in order to place an order invalidates that consent. Consent must always be withdrawable and the way to withdraw it must be easy to find.
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