We run Local SEO and Google Maps optimization in Erzurum both remotely and on the ground. The economy of Erzurum is built on livestock, winter tourism (Palandoken), oltu stone, which changes what this work has to prioritise. First movement 3–6 weeks, ranking impact 2–4 months.
Livestock, winter tourism (Palandoken), oltu stone. Population is roughly 750 thousand, and the province sits in the Eastern Anatolia region.
Seasonal Google Ads and Meta are highly efficient for winter tourism. That means local seo and google maps optimization work in Erzurum shows a return faster than it would in a saturated market.
Typical timeline: First movement 3–6 weeks, ranking impact 2–4 months.
The same service does not do the same thing in every industry. Here is the picture in the leading sectors of Erzurum:
Direct booking is the most profitable channel because it removes the agency commission. A multilingual site and language-based advertising move occupancy directly. Creating demand in the off-season is worth more than optimizing price in high season.
Story and craft narrative are the main source of the price premium. Foreign buyers pay noticeably more for handmade Turkish goods than the domestic market does. Small volume and high margins take shipping cost off the table.
When produce is sold as a commodity the grower does not set the price; moving to processed, branded goods widens the margin. Seasonality governs stock and cash flow directly. Digital catalogs are still barely used for reaching B2B buyers.
Ad costs stay reasonable and reaching the first page organically is far quicker than in the big metros.
We start with Business profile: category, service, photo and description optimization. local content follows.
We work on the business profile, local keywords, review management and map rankings.
Category, service, photo and description optimization
Service pages by district and neighborhood
Review collection flow and response policy
Name-address-phone consistency across directories and listings
Tracking map impressions, direction requests and call clicks
Reporting runs on these headings.
| Map impressions | Monthly |
| Direction requests | Monthly |
| Call clicks | Monthly |
| Review count and average rating | Monthly |
| Google Business Profile | — |
| Google Maps | — |
| Local directories | — |
| Apple Business Connect | — |
No fixed packages. If you sell only on marketplaces: 30,000 TL base per month plus 10,000 TL for every 500,000 TL of revenue above 500,000 TL. If you have your own brand and store: a $200–800 retainer plus a 4%%–11%% performance fee on monthly net sales.
First movement 3–6 weeks, ranking impact 2–4 months. Timing depends on your industry, your current setup and the level of competition.
Our offices are in Denizli, Istanbul, Houston and Toronto. We work remotely with clients from every province in Turkey, Erzurum included, and plan on-site visits when needed.
The leading areas in Erzurum: livestock, tourism, oltu stone. Seasonal Google Ads and Meta are highly efficient for winter tourism.
There are two models. If you sell only on marketplaces, a monthly fee starting at 30,000 TL that steps up with revenue. If you have your own brand and store, a $200–800 retainer plus a 4%%–11%% performance fee on monthly net sales. Pricing
In a free 30-minute call we review your store and channels, and hand you a concrete list of where money is leaking.
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