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E-commerce · social media management

Social media management for Online Pet Shop & D2C

In Online Pet Shop & D2C, social media management has to prioritise differently than it would for a generic e-commerce account. We build content production, the publishing calendar, community management and a social funnel that connects to sales. Production rhythm settles in 4–6 weeks.

What we usually find

What we run into most in Online Pet Shop & D2C businesses.

01

Followers go up but sales do not

02

Content production is irregular and runs out mid-month

03

Incoming messages get answered late

04

Nobody knows which content actually sells

Scope

What we do

We build content production, the publishing calendar, community management and a social funnel that connects to sales.

01

Content

Monthly shoot and design plan, format variety

02

Calendar

Posting frequency and adaptation per channel

03

Community

Message and comment response flow, automated replies

04

Sales connection

Link, product tag and trigger word automation

05

Measurement

Sales attribution by piece of content

Metrics we track
  • Reach
  • Saves
  • Profile visits
  • Sales from messages
Pricing

How is it calculated in this industry?

The standard performance-fee table applies in this category: 4%% to 11%% depending on monthly net sales.

If you sell only on marketplaces there is no percentage: a 30,000 TL base per month plus 10,000 TL for every 500,000 TL of revenue above 500,000 TL.

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FAQ

Common questions on this topic.

How long does social media management take to show results in Online Pet Shop & D2C?

Production rhythm settles in 4–6 weeks. Timing depends on your price range, competition and the state of your current setup.

What does the agency fee look like in this industry?

The standard performance-fee table applies in this category: 4%% to 11%% depending on monthly net sales. If you sell only on marketplaces there is no percentage: a 30,000 TL base per month plus 10,000 TL for every 500,000 TL of revenue above 500,000 TL. Pricing

Which channels work in this industry?

Instagram, TikTok, YouTube, LinkedIn, Pinterest. Scope is narrowed down to your product.

Do you have a minimum engagement requirement?

Yes. A minimum $15,000 starting investment and proof of capital apply to every industry.

Related pages

Continue from here.

Let us talk about what we can do in this industry.

In a free 30-minute call we review your store and channels, and hand you a concrete list of where money is leaking.

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