We run Google ads management in Trabzon both remotely and on the ground. The economy of Trabzon is built on hazelnuts, tea, fishing, medical tourism and Gulf tourism, which changes what this work has to prioritise. Setup 1–2 weeks, bidding algorithm learning period 3–4 weeks.
Hazelnuts, tea, fishing, medical tourism and Gulf tourism. Population is roughly 820 thousand, and the province sits in the Black Sea region.
Arabic content and ads aimed at the Gulf countries perform very well. That means google ads management work in Trabzon shows a return faster than it would in a saturated market.
Typical timeline: Setup 1–2 weeks, bidding algorithm learning period 3–4 weeks.
The same service does not do the same thing in every industry. Here is the picture in the leading sectors of Trabzon:
Margins are thin in food and volumes are large; packaging, geographical indication and shelf-life management are what set sellers apart. A product sold as a commodity is stuck at the per-kilo price, while the same product sold under a brand can go up to three times higher. Cold chain and expiry dates dictate the promotion calendar directly.
Direct booking is the most profitable channel because it removes the agency commission. A multilingual site and language-based advertising move occupancy directly. Creating demand in the off-season is worth more than optimizing price in high season.
Advertising rules are the most restrictive here; claim language and imagery are policed. Certification (CE, ISO) is a precondition for selling abroad. Organic search and referrals produce more reliable demand than paid advertising.
Ad costs stay reasonable and reaching the first page organically is far quicker than in the big metros.
We start with Account structure: separating Search, Shopping and PMax so they do not eat each other. merchant center follows.
We set up and optimize Search, Shopping, Performance Max and YouTube campaigns against profit targets.
Separating Search, Shopping and PMax so they do not eat each other
Clearing product feed errors, fixing titles and GTINs
Setting target ROAS and target CPA strategies according to profit margin
Enhanced conversions, server-side tracking, offline conversion imports
Pulling negative keywords out of the search terms report continuously
Reporting runs on these headings.
| ROAS | Monthly |
| CPA | Monthly |
| Conversion rate | Monthly |
| Search impression share | Monthly |
| Cost per click | Monthly |
| Google Ads | — |
| Google Shopping | — |
| Performance Max | — |
| YouTube | — |
| Merchant Center | — |
No fixed packages. If you sell only on marketplaces: 30,000 TL base per month plus 10,000 TL for every 500,000 TL of revenue above 500,000 TL. If you have your own brand and store: a $200–800 retainer plus a 4%%–11%% performance fee on monthly net sales.
Setup 1–2 weeks, bidding algorithm learning period 3–4 weeks. Timing depends on your industry, your current setup and the level of competition.
Our offices are in Denizli, Istanbul, Houston and Toronto. We work remotely with clients from every province in Turkey, Trabzon included, and plan on-site visits when needed.
The leading areas in Trabzon: hazelnuts, food, tourism, medical tourism. Arabic content and ads aimed at the Gulf countries perform very well.
There are two models. If you sell only on marketplaces, a monthly fee starting at 30,000 TL that steps up with revenue. If you have your own brand and store, a $200–800 retainer plus a 4%%–11%% performance fee on monthly net sales. Pricing
In a free 30-minute call we review your store and channels, and hand you a concrete list of where money is leaking.
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